Palazzo Stamskin, Installation for Milano Design Week 2018, with Serge Ferrari

For the 2018 edition of Milan Design Week, Serge Ferrari asked design duo GGSV – Gaëlle Gabillet & Stéphane Villard – to create an installation showcasing the brand’s furniture upholstery range : Stamskin. In a gallery located in the 5VIE district, the two designers have imagined “Palazzo Stamskin”, an installation that stages a dreamlike palace, a space full of extravagant shapes and colours, where visitors experience a wonderful journey through alluring compositions and discover a new perspective on this innovative product by Serge Ferrari.

Diving deep into a world that plays on scale, visitors enjoy a completely immersive experience, as they amble through a succession of scenes meant to inspire and spark their creativity. A surprising sense of home emerges from this combination of objects, surfaces, shapes, patterns, materials, etc. By altering our perception of the place – offering IMMERSION through space, ABSTRACTION through the furniture, SAMPLES through objects –, Gaëlle Gabillet and Stéphane Villard underline the beauty of the material, its grain and many colourways.